Pay per Click campaigns: greater visibility and more business opportunities
COMMED I A makes the most of Pay per Click campaigns, that allows to acquire new visitors on the website and more visibility and business opportunities.
Pay per Click campaigns management
The peculiarity of this advertising strategy, by means of Google Ads campaigns management (ex Google Adwords) or social advertising (Facebook Ads, Instagram Ads, LinkedIn Ads, Twitter Ads), is that allows to have a direct control on both the expenses and the return on investment, since the advertiser pays in proportion to the clicks.
What does the Pay per Click campaing consist in?
The Pay per Click campaigns consists in advertisments with links to a particular page (Landing Page).
Its strong point is that the advertising messages appear only to potentially interested users, who are already searching for specific products or services.
The premis to efficient Pay per Click campaigns by COMMED I A, of course, is an accurate work of valuable contents creation, included in the Landing pages.
It is a kind of online advertising, a behavioural marketing, a tool to help companies to reach all those potential clients who have abandoned the website before they went on carrying out the required action (purchase, contact, registration, etc.).
It is possible to activate Remarketing campaign on the Google Display Network, by means of Google Ads and even Facebook.
If you use them in the correct way, Remarketing advertisements strenghten Brand awareness, increase sales and can prove to be extremely useful to reach the set goals.
COMMED I A and its specilised team support their client in realising Remarketing advertisements.